BBH Asia Pacific hired Singapore photographer Aik Beng Chia to beef up the agency’s creative offering
Otherwise known as ABC, Chia began his career as a graphic artist and illustrator and then turned his attention to street photography, capturing images of the everyday to the bizarre of Singapore life. He has since been hailed as one of Singaporeâ€™s Â foremost street photographers and a popular Instagrammers â€“ with a robust following of over 20,000.
His most recent workÂ â€˜Gentlewomenâ€™Â in Esquire Singapore magazine capturesÂ women from a Teochew Opera Troupe – who have played iconic leading male roles since the late 19th century – and now don the quintessential male power suit.
ScottÂ Mcclelland, ECD, BBH Asia Pacific said:
“I’ve been a big fan of ABC’s work from his character days as PixelMunky to his wonderful street photography. He has an interesting and unique way of seeing the world and his images are already bringing a depth and emotion to our work that is often missing in adland.”