Digital Marketing Asia 2024 Singapore
marketing interactive Digital Marketing Asia Singapore 2024 Digital Marketing Asia Singapore 2024
Animoca Brands completes Mocaverse NFT mint to unite Web3 community

Animoca Brands completes Mocaverse NFT mint to unite Web3 community

share on

Animoca Brands has completed Mocaverse’s MocaMint, an event during which the company’s shareholders, employees, investees, partners, and supporters minted a total of 8,888 Mocaverse NFTs.

Mocaverse is an initiative by Animoca Brands that aims to unite the Web3 community to exchange ideas, learn, connect, play games, cultivate a resilient Web3 culture, and build a better future for Web3. The collection comprises 8,888 NFTs of characters called Mocas, each belonging to one of five tribes: dreamers, builders, angels, connectors, and neo-capitalists. Each tribe represents the diverse yet complementary personas of changemakers in Web3.

As the official PFP NFT collection of Animoca Brands, Mocaverse represents the shared values and ethos of Animoca Brands and of its portfolio companies and partners. Ambassadors of the Mocaverse include Jaeson Ma (Dreamer), Brian D. Evans (Connector), Aleksander Larsen (Builder), Sébastien Borget (Builder), WhaleShark (Angel), and Liberty City Ventures (Neo-Capitalist).

In the first 48 hours, the sales volume of Mocaverse NFTs reached 3,552 ETH (approximately US$5.5 million) and the floor price of a Mocaverse NFT on OpenSea is 1.6 ETH.moca nfts

Mocaverse NFT owners will embark on a curated Web3 journey with privileged experiences, including opportunities for learning together, such as expert AMAs and masterclasses with crypto professionals, playing together via game passes and exclusive in-game assets, building together through an accelerator programme, and doing good together such as organising and contributing to social causes.

“We are delighted with this strong start for the Mocaverse, an exciting milestone for Animoca Brands. The interest and support emphasises the power of community and shared values in Web3. Mocaverse NFTs are not only unique profile pictures, but also a gateway to the ever-growing Animoca Brands Web3 community of individuals, companies, and projects that share our values and vision for the open metaverse. By bringing together like-minded enthusiasts, we want to build a better Web3 industry for everyone,” said Yat Siu, co-founder and executive chairman of Animoca Brands.

MARKETING-INTERACTIVE has reached out to Animoca Brands for additional information.

Don't miss: Animoca Brands Japan and Passion Labs partner up to help Japanese companies create Web3 communities

Back in February, Animoca Brands partnered with Hong Kong designer Vivienne Tam and Hepha, a Cyberport incubate, to bring the streets of Hong Kong to Tam's New York Fashion Week runway show, with the support of Cyberport and Hong Kong Economic and Trade Office in New York.

Related articles:

Animoca Brands Japan and Passion Labs partner up to help Japanese companies create Web3 communities
Animoca Brands X Vivienne Tam partnership brings HK streets to runway with Web3 tech
Animoca Brands raises US$110 million in funding round led by Temasek
Animoca and Lympo partner with Play Magnus Group to develop chess-inspired game

 

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window