Alibaba Group’s new investment to enhance cross-platform retail services

Alibaba Group Holding Limited has made investment in China’s leading flash sales platform for luxury and fashion products, Mei.com.It will enable the group to integrate resources from its B2C platform Tmall.com to form a specialised services team to support Mei.com’s development and assist them in growing their user base, brand cooperation base, logistic services and IT infrastructure services.The cooperation will also enhance Mei.com’s supply chain services of the sales of limited time discounted quality products from well-known international luxury and fashion brands, providing more premium and affordable luxury goods to consumers in China.Mei.com has been cooperated with more than 2,400 brands across the world, with around 280 well-known international brands including Armani, Zegna, Michael Kors, Trussardi, Roger Vivier, Longchamp, Tumi, and Guerlain has partnered exclusively with Mei.com in China’s e-commerce market.