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Agency of the Year 2016 returns for 10th year

Recognising agency excellence since 2007, Marketing’s Agency of the Year Awards is back and open for entries.

Now in its 10th year, 2016 sees a number of new award categories introduced to reflect the changing industry landscape and the depth of talent that exists across the agency world.

The newly introduced categories include Best Newcomer which will replace the non-nominated The Next Big Thing award of past years. It will recognise the all-rounder that has been in business less than three years and which has been able to make an impact in the advertising industry like the big agencies.

Another new category – Content Marketing Agency of the Year – has also been added to reward agencies that have successfully developed strategies for content across websites, social media, e-newsletters, etc.

The judging panel will continue to be made up of senior client marketers, and finalists will be evaluated equally across four key business areas: performance, work, people and vision.

All marketing efforts that ran in Hong Kong between 1 January 2015 and 31 December 2015 are eligible to enter.

The deadline to enter Agency of the Year is 1 April 2016.

To find out more about the awards, the entry guidelines and criteria, and to submit entries, please visit: www.aotyawards.com/hk.

For entry submission and awards attendance enquiries, contact Kenneth To on +852 2861 1882, kennetht@marketing-interactive.com

For advertising and sponsorship information, contact Sara Wan on +852 2861 1882, saraw@marketing-interactive.com

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