Wolo Hotel picks Spin Communications

New boutique hotel Wolo Hotel, opposite Lot 10 Bukit Bintang, has picked Spin Communications as its branding and digital marketing agency, following a three-way pitch in November 2012.

Spin will develop the DNA, branding and total guest experience for Wolo on a project basis leading to the opening of the hotel.

"We chose Spin Communications as they were able to breathe life into the concept and presented creative that were close to our ideology," said Carol Chin, marketing communications manager, Empire Hotel Subang.

The Wolo Hotel, under the management of Empire Hotel, is owned by Wolo Sdn Bhd, and is set to launch in the fourth quarter of 2013.