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Wildlife Reserves Singapore wins big at Clear Channel's awards

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The coveted award for the best campaign that best made use of the out-of-home medium, The Campaign of The Year, was awarded to Wildlife Reserves Singapore for their River Safari Campaign.Close to 200 out of 600 campaigns which ran between March 2013 to March 2014 were shortlisted for the first round of voting under four categories at the Clear Channel OOH Media awards titled “OOHPIA 2014”. The catagories were Best Use of Multiple Clear Channel Formats, Best Delivery of Create, Best Use of Digital In Out-Of-Home (Play) and My Favourite Poster.Here are the rest of the winners: Best Use of Multiple Clear Channel FormatsCompany: H&MCampaign: H&M New OutletsMedia Agency: OMDBest Delivery of CreateCompany: Wildlife Reserves SingaporeCampaign: River SafariMedia Agency: ZenithOptimediaBest Use of Digital in Out-Of-Home (Play)Company: McDonald’s SingaporeCampaign: McDonald’s National Breakfast DayMedia Agency: OMDCreative Agency: DDB WorldwideMy Favourite PosterCompany: Unilever SingaporeCampaign: Magnum Pink or BlackMedia Agency: MindshareRecently appointed chief executive officer of Clear Channel Singapore, Kelly Khoo (pictured) said:“Our success in the business is contributed by the unwavering support and friendship of our partners in the industry, of which a great number is here this evening. Our partners can continue to count on us to deliver on our hallmark customer-centric approach: forward-thinking and fulfilling promises. In the next couple of weeks, we are rolling out more network options (ProxPax), and mobile-enabled shelters islandwide (Connect).”Meanwhile the judges for the awards were:1) A S Anam, creative director for J. Walter Thompson Singapore2) Chloe Neo, managing partner for OMD Singapore3) Kelly Khoo, CEO for Clear Channel Singapore4) Ng Peng Hui, general manager for Warner Brothers Singapore5) Pat Lim, managing director for IPG Mediabrands6) Vivian Yeung, general manager for Mediacom Singapore7) Wayne Goh, chief operating officer for Goh Joo Hin 

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