Smellcome To Manhood [VIDEO]

What happens when a boy becomes a man? Apart from the bleeding obvious, we sometimes neglect how it impacts our poor mothers.

In a creepy new commercial for its Re-fresh Body Sprays by Wieden & Kennedy, Old Spice is digging into what it means to smell like a man, from the point-of-view of middle-aged mothers coming to terms with the fact that their sons have come of age.

Yes, Old Spice will make you smell like a man and ladies will treat you like a man, but it might make your mother cry.