Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Volkswagen MY partners Lazada to sell limited edition Beetles

share on

Volkswagen Passenger Cars Malaysia (VPCM) in collaboration with Lazada Malaysia will be selling 12 limited edition Beetles in conjunction with Lazada’s online revolution campaign, which kicks off from 12 to 14 December.This is the first time a car manufacturer and an e-commerce company is teaming up to sell cars online in Malaysia, Lazada's spokesperson told A+M.These limited edition Beetles will be sold at RM112,112, which is 18% off the recommended retail price. This offer is only valid in Peninsular Malaysia. This 12.12 limited edition Beetle comes in two designs – the “Herbie 53” in Pure White and White Silver and the “Hot Bug” in Tornado Red.The limited edition Beetle also comes with leather-wrapped multi-function steering wheel, a 5.8" touchscreen 'composition colour' with USB, bluetooth and eight speakers; and seat trim covers in Pepita fabric. Under its hood is a 1.2 litre turbocharged TSI engine with an output of 105PS - and together with a seven-speed automatic transmission DSG powering a maximum torque of 175Nm, owners are ensured a fun run indeed. 

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window