Viacom International Media Networks Asia, a division of Viacom has appointed Adeline Ong as senior director for corporate communications in Asia.
Ong will be based in Singapore and report to VIMN Asia’s executive vice president and managing director, Indra Suharjono.
In this newly created senior position, Ong will help shape VIMN’s communications strategy and lead VIMN’s external and internal communications efforts across the region. She will also be tasked in driving the global strategic priorities within Asia.
Most recently, Ong (pictured) completed her 12 year tenure with Hewlett-Packard where she headed both influencer communications – social media, press, analyst, partner and employee relations, and enterprise marketing for the Imaging and Printing Group in Asia Pacific. In this role, she drove cross-customer segment communications strategy and was responsible for global and regional executive communications.
Ong has had almost two decades of in-house and agency experience in corporate and marketing communications with multinationals, such as Fraser and Neave and Burson-Marsteller.
Suharjono added that Ong’s experience in communication efforts will ensure that the “business constituents, partners, employees and the media” remain well aware of future developments.