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Upfront Media Makes Top Management Hire

Digital and mobile marketing agency Upfront Media has appointed Bert Carder as chief operating officer, responsible for all regional business development as well as regional operations across APAC.

Prior to joining Upfront Media, Carder worked with Savant Degrees, a web product management company COO and head of business development.

Carder has had 16 years of industry experience helping to set up multiple business including GoBedRock.com, a travel platform targeting the 22-35 year old flashpacker market, YBN.com, a web based management software for the professional salon and spa industry and Salon Training International, a business training and consulting firm in the beauty industry.

“Bert is a key hire for us and he will be instrumental in helping us manage our accelerating growth through out Asia,” Thorsten Nolte, director of Upfront Media said.

Carder will report to Nolte in his new role.

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