UM China has named Lawrence Wan its new CEO, effective April 2021.
Wan is an industry veteran who brings two decades of greater China experience and a proven track record of successful digital transformation for global brands. He has a deep knowledge of all things digital and will provide UM China's clients with top offerings across data, strategy and analytics while helping them futureproof their businesses.
Most recently, Wan was the managing director, Team Intel and head of integrated solutions and growth at Dentsu International China.
As CEO of UM China, Wan will report to Chris Chen, CEO of Mediabrands China, and Kasper Aakerlund, regional president, UM APAC.
"As digital transforms the business landscape and the pandemic accelerates that transformation, UM believes the future is now and embracing change is the only way to drive growth. As a digital transformation pioneer with a growth mindset, I believe Lawrence is a great fit with UM’s Futureproof philosophy and he is the "future" talent we are looking for to lead the UM China business to new heights," said Chen.
"I am very excited to welcome Lawrence to UM China. He has the qualities that matter to our clients – entrepreneurial spirit, focus on growth and passion for driving digital transformation. I have no doubt that he will make great strides for UM China and I look forward to working with him to futureproof our clients’ business," added Aakerlund.