Turner Broadcasting has restructured its sponsorship and promotions department and launched a full-service in-house agency offering creative solutions to clients.
Turner Media Solutions will be lead by Con Apostolopoulos as director and aims to connect advertisers with audiences across Turner's 12 entertainment brands.
These include Cartoon Network, TCM Turner Classic Movies and truTV.
Apostolopoulos said its services will range from animation and customised game development to original programming and content integration with its programming and characters across TV, web, mobile and live events.
"As a leader in kids' and entertainment content creation we're well placed to offer our clients this core expertise, crafted exactly to their business needs," Apostolopoulos said via a statement.