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Turner Asia Pacific names new vice-president for kids content

Turner Asia Pacific names new vice-president for kids content

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Broadcast company Turner Asia Pacific has appointed Leslie Lee as vice president of kids content, overseeing Cartoon Network, Boomerang, and POGO networks in Asia Pacific. Based in Singapore, his responsibilities include the programming, operations, brand and franchise management, as well as the content direction for the three brands. Lee has more than two decades of experience and expertise in the entertainment industry across numerous Asian markets. This includes 19 years on kids brands working on both linear TV and digital aspects of the business. His career includes spells at Mediacorp, Viacom, and he was most recently executive director of media networks at Disney Southeast Asia. His various roles involved marketing communications, programming, channel management, content localisation and acquisitions, animation development and media distribution. “I’m a huge fan of pop culture and animation, and I’ve now got the opportunity to work with some of the very best brands and most iconic franchises ever created. It’s a fantastic opportunity and it’s a privilege to be a part of a great team,” said Lee. Ricky Ow, president of Turner Asia Pacific, said: “It’s rare to meet someone quite so passionate about kids content and Leslie is a great addition to our regional management team. I’m looking forward to Leslie bringing his experience, fresh perspective and new ideas to help us to grow our leadership position in the kids space.”

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