TNS appoints head of digital for China

Custom research company TNS has moved Joe Webb from his position as head of digital for TNS UK to head of digital Greater China.

In his new role, Webb will develop the firm’s digital solutions and ensure they complement its long-established marketing research expertise.

“The Greater China market has seen tremendous growth in digital opportunities and with Joe’s proven record and vast experience in digital, we will be better placed to help our clients capitalise on those opportunities than ever before,” said Chris Bonsi, CEO Greater China for TNS.

“TNS has unrivalled marketing research expertise, and combining that with a robust and solid approach to digital gives us a unique position in the market,” Webb said.