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The North Face reimagines outdoor icons with regenerative design

The North Face reimagines outdoor icons with regenerative design

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The North Face has teamed up with sustainable fashion and lifestyle label Sky High Farm Goods to reimagine iconic outdoor gear through the lens of agriculture and stewardship in a new purpose-driven capsule: The North Face x Sky High Farm Goods.

Sky High Farm Goods was created to support the food equity mission of Sky High Farm, a separate nonprofit based in New York’s Hudson Valley. This collaboration pairs The North Face’s functional, innovative gear with the purpose-led vision of Sky High Farm and Sky High Farm Goods.

Anchored in a shared belief that time spent outdoors can yield something greater, the capsule reworks classic silhouettes to empower exploration with intention. To deepen the impact of the partnership, The North Face has committed ongoing financial contributions to Sky High Farm as it advances equity within the food system.

Standout pieces include The North Face x Sky High Farm Goods mountain jacket, which transforms one of The North Face’s most iconic shells into an essential layer for wet-weather farming, and The North Face x Sky High Farms fleece half-zip, which delivers plush warmth and comfort, elevated with thoughtful detailing.

Each design is finished with Sky High Farm’s signature strawberry moon motif, grounding the collection in the brand’s distinctive visual language. The full six-piece capsule also features a short-sleeve T-shirt, farm hat, tote bag, and mountain pant.

“Goodness grows” serves as the guiding tagline of the collaboration. By uniting The North Face’s legacy of exploration with Sky High Farm Goods’ regenerative ethos, the partnership invites a new generation of outdoor enthusiasts to participate in both brands’ missions.

The campaign was photographed on location in Santa Barbara, California, featuring team members from White Buffalo Land Trust, a nonprofit organisation dedicated to advancing regenerative agriculture and land stewardship to address interconnected environmental, social, and food-system challenges.

The North Face x Sky High Farm Goods capsule will be available exclusively to XPLR Pass members at The North Face Concept Stores and Exploration Concept Store across Hong Kong on 24 April 2026.

MARKETING-INTERACTIVE has reached out to The North Face for more information. 

Most recently, The North Face and Danish womenswear label Cecilie Bahnsen joined hands for their third collaboration, unveiling the new Spring/Summer 2026 collection in March.

Building on the creative synergy established in the first two seasons, the latest chapter pushed the boundaries of technical design and sculptural elegance, merging innovation and femininity into an entirely new dimension of outdoor style.

Mark your calendars for 24 June! #Content360 Hong Kong returns with a dynamic, one-day event dedicated to pivotal trends—from the silver economies to breakthrough IP collaborations, sports, and beyond. Let's dive into the art of curating content with creativity, critical thinking and confidence!

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