The Tripartite Alliance of Fair Employment Practices has retained Starcom Singapore for its media duties, following a tender.
TAFEP works in partnership with employer organisations, unions and the government to create awareness and facilitate the adoption of fair, responsible and merit-based employment practices and promotes the adoption of fair, responsible and merit-based employment practices among employers, employees and the general public.
Starcom Singapore was re-appointed as its media agency partner again to help TAFEP increase its exposure and brand awareness for its campaigns this and next year.
TAFEP provides tools and resources, including training workshops, advisory services, and educational materials, to help organisations implement fair employment practices.
Arthur Sung, managing director of Starcom Singapore, said: “Here in Singapore, we recognize the value of fair employment practices and we’re looking forward to heightening awareness of TAFEP’s work in the marketplace and among local businesses.”