Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Suria FM partners with MACC to fight corruption

share on

Suria FM has collaborated with the Malaysian Anti-Corruption Commission (MACC) on an anti-corruption campaign to raise public awareness against graft. The campaign runs for a month and falls under one of the initiatives under the Anti-Corruption Revolution Movement (Gerah).In a statement to A+M, the radio station shared that the campaign involves its crew, called the Suria Wheelers, heading out to different public areas in highlighting the commission’s 3J campaign. 3J refers to Jangan Hulur, Jangan Kawtim, Jangan Settle.In addition, the Suria Wheelers will be making daily appearances at three spots in the Klang Valley from now until Friday to promote the objective of the campaign. Moreover, listeners will be alerted to the pit stops during the station’s regular broadcast and via its website.“We’re giving MACC merchandise and promoting the campaign live on air and on the ground,” said Suria Wheelers cruiser Muhammad Lutfi Amir, adding listeners’ response to the promotional stops had been good so far in a statement to The Star.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window