Content360 2023
Sunway Malls transforms concourses with immersive festive experiences

Sunway Malls transforms concourses with immersive festive experiences

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Sunway Malls has transformed its concourses into an enchanted forest until 2 January 2023. Shoppers can now interact with a magical AR Wishing Pond in Sunway Pyramid, Sunway Velocity Mall, Sunway Carnival Mall, and Sunway Big Box Retail Park.

Other activities include the “Sensory Hideout” in Sunway Pyramid, whereby shoppers can immerse their senses in the enchanted forest with radiant animals and plants, magical sounds of the forest, and captivating scents by Claire Organics. An experiential Christmas tree is also present in Sunway Pyramid, Sunway Velocity Mall, Sunway Carnival Mall and Sunway Putra Mall.

The enchanting woodland forest theme is also carried on in the malls’ themed merchandise redemption, with each mall providing shoppers the opportunity to take home various items in return for spending in the malls. The items include a mushroom mug, scented candle, hooded blanket, upcycled pouch and potpurri in a glass.

Sunway Pals members also get to earn more rewards during this festive season. For those who prefer to shop online, Sunway eMall is also offering exclusive vouchers and deals online.

At the same time, Sunway Malls is also offering shoppers a chance to win a lucky draw that is done in collaboration with truck dealer and distributor Isuzu. The winner will be awarded an Isuzu D-Max.

HC Chan, CEO of Sunway Malls and Theme Parks, said the pursuit of a sustainability agenda has always been in Sunway’s DNA.

"We are deeply committed and relentless in advancing the sustainability agenda even amidst current challenging times and we will continue to integrate sustainability into our business decisions, management and operations. It is the right thing to do, and we will continue to do well by doing good," he said. He added that 30% of the malls' decorations are also recycled to reduce carbon footprint.

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Malaysia Aviation Group and Sunway to revive economy via joint marketing efforts
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