Pinnacle goes to SPH Magazines

SPH Magazines has been appointed as the publishing agent for Pinnacle, the luxury magazine for Rolls-Royce motor car owners.

Pinnacle, a tri-annual magazine, is a luxury publication exclusive to Rolls-Royce motor car owners and prospective owners who are discerning consumers. The publication showcases Rolls-Royce motor cars’ design and engineering prowess, features on luxury products, exquisite getaways and sublime dining experiences.

SPH Magazines will handle content development, design, advertisement canvassing and printing for the English edition of the magazine. There will be a Chinese edition of the magazine for Rolls-Royce Motor Cars China which will be adapted from the English edition and produced by SPH Magazine's subsidiary - Blu Inc Media Shanghai.

"SPH Magazines is happy with this partnership and we will continue to produce a magazine with sterling editorial and design that befits the class and stature of Rolls-Royce and its readers,” Dennis Pua, managing director of SPH Magazines said.

Pinnacle will be distributed in Singapore, Malaysia, Australia/New Zealand, Hong Kong and other countries in the Asia-Pacific region. The print edition of Pinnacle can also be accessed on the iPad at the end of November 2013. The print issue will be officially out in November 2013.