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marketing interactive

Singa the courtesy lion died and came back. Here's why.

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So The Secret Little Agency killed the Singapore Kindness movement's mascot Singa and it has now become a ghost, and that too with a purpose.The latest campaign, a purely community service by TSLA, aims to promote the Hungry Ghost Month in Singapore.Check out these posters:[gallery link="file" ids="63064,63065,63066,63067"]The cutest ghost ever, you think?Read also: Kindness mascot’s tantrum goes viralAre the kindness campaigns working?

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