Social Mixer 2024 Singapore
Sentosa sky lantern attendees who file reports with Case to get full refund

Sentosa sky lantern attendees who file reports with Case to get full refund

share on

Attendees of a failed Sky Lantern Festival last month will be able to get a full monetary refund as long as they file a report with the Consumers Association of Singapore (Case) by March 31, according to Case president Melvin Yong in a statement. 

"Case and Asian Couture and Boutique have reached an agreement that all 68 consumers who have filed a report with CASE regarding the Singapore Sky Lantern Festival held on 21 February 2024 will receive a full monetary refund," he said. 

This comes after CASE’s engagement with Asian Couture and Boutique on behalf of affected consumers. CASE has also waived the fees for consumers to file their complaints with it.

Don't miss: How to deal with online critics: A lesson from Frank on Wheels' Ramadan Bazaar episode

In general, consumers complained that the segment involving the release of sky lanterns was marketed as the highlight of the event and this was cancelled without prior notice, said Yong in a statement to MARKETING-INTERACTIVE early this month.

This came after organisers said a few weeks ago that it would be rescheduling the event to "around [the] first week of April]" and that no refunds would be given despite the event falling through at the last minute, according to Shiermie Bautista, the owner and founder of Asian Couture and Boutique.

"Please note ticket sales are final, and non-refundable," she said. "Tickets are valid for entry at the time of reschedule event around [the] first week of April.”

She added that for those who can’t attend the next event, they can re-sell their tickets at TicketSwap.

However, a Singapore Civil Defence Force (SCDF) spokesperson told MARKETING-INTERACTIVE at the time that it has not given it any further information on the date or venue for the event. 

"As SCDF is still following up with the [organiser]s on the details and the implementation of the fire safety guidelines, we have not given any clearance for the rescheduled event," it said, adding that event organisers who wish to use sky lanterns must adhere to fire safety guidelines which are listed on SCDF’s website.

Among others, lighted sky lanterns must be tethered at all times, and safety marshals must be on-site to supervise the event and in particular, prevent lighted lanterns from being released if they are not tethered. The safety marshals must also be equipped with fire extinguishers.

What exactly happened

The Sky Lantern Festival was meant to feature floating lanterns lit by candles that would be floated into the sky for a few minutes and then brought down as well as a music festival with food vendors. 

When MARKETING-INTERACTIVE reached out to SDC at the time, a spokesperson said that Asian Couture & Boutique did not get clearance to meet the safety requirements mandated by local authorities such as the Singapore Civil Defence Force (SCDF).

The spokesperson from SDC also said that after knowledge of the delays, guests were informed of the situation through signboards at key locations from Sentosa Express Beach Station to the site at Palawan Green. Live updates were provided by the organiser at event ground, they added.

More than 2000 people were affected with tickets for the festival priced at up to S$53.47 each on ticketing website Eventbrite. Eventgoers then took to social media to share pictures and videos of the event while noting that they were not properly informed, had to wait in long queues and that they were allegedly not welcome to a refund if they chose to pick up a lantern, pen and LED light which was provided by the organisers as reimbursement.

While it was disappointing that the star of the show, the lantern release, could not go as planned, the event's troubles began far before it reached that point. Attendees were told that there would be a music festival with performances and food from 3pm that day.

However, when attendees showed up, they reportedly found that the venue was still fenced up and that the set up was not done. Reportedly, the gates were only open to attendees at around 6.10pm.

It was also reported that there were police officers speaking to vendors and that some were taking down their stalls.

When gates opened, vendors were reportedly not selling their wares. The music festival also turned out to be just one violinist and one DJ playing.

When things started to go wrong and Asian Couture & Boutique realised that they would not be getting the necessary approvals to release the lanterns into the sky, signs were put up saying that due to "unforeseen circumstances", the festival would be "delayed".

Attendees reported that no updates were shared by email or other platforms and that many were still making their way into the venue despite the fact that the lanterns would not be able to be floated. Ushers were also reportedly telling attendees that the event would still be happening but that the lanterns would not fly. 

Following the announcement that the lanterns would not be able to be floated, a man representing the vendors reportedly told attendees over the sound system that they could apply for a refund. 

Attendees were also told that they could collect lanterns and LED lights which led to a single, snaking queue of attendees waiting for a very long time to collect the materials. 

Reportedly, collecting lanterns would affect one's eligibility for a refund. However, this information was not made clear to patrons. 

Asian Couture & Boutique had since reached out to SDC on their interest to hold another similar event, it told MARKETING-INTERACTIVE. "We reiterated to them on the need to apply for all necessary licenses/ permits and abide by all requirements from the authorities before engaging us on possible venue," it said. 

Apart from being the venue provider, SDC has also been advising every event organiser on the various agency regulatory processes, which includes the regulatory requirements that each organiser must adhered to. The event organiser must show proof of these approvals before the event is allowed to take place. Due to the unique complexities for each event, the event organiser must plan in the lead time required for license or permit applications and approvals, it said. 

Join us this coming 24 - 25 April for #Content360, a two-day extravaganza centered around four core thematic pillars: Explore with AI; Insight-powered strategies; Content as an experience; and Embrace the future. Immerse yourself in learning to curate content with creativity, critical thinking, and confidence with us at Content360!

Related articles:
3 lessons brands can learn from Sentosa's sky lantern fiasco
Sentosa's brand sentiments plummet after sky lantern festival flops
Number of complaints drops after Tatler announced to offer partial refund

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window