Sentosa jumps in on NFT hype with Golden Jubilee celebrations

Sentosa jumps in on NFT hype with Golden Jubilee celebrations

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Sentosa Development Corporation (SDC) has decided to continue its Golden Jubilee celebrations and is upping the ante with the launch of its very own Sentosa Discovery Neverending non-fungible tokens (NFTs). Featuring artworks from 15 Singapore-based digital artists – including illustrators, graphic designers, muralists, and multi-disciplinary artists – each NFT is a one-of-a-kind digital collectible artwork inspired by the island’s distinctive elements and is brought to life in a variety of unique styles.

This is SDC's first foray into Web3 and moving forward, SDC plans to explore more opportunities to engage with guests in this new way as it continues to foster a wider island community, shared a spokesperson. 

Over the next few weeks, members of the public will be able to register their interest to receive one of 1,972 NFTs – a symbolic number to represent the year Sentosa was established. Slots will be released in batches and on a first come, first served basis, and all NFTs will be distributed randomly to winners from 3pm on 17 October. The NFTs will be available for free and can be obtained with a Sentosa Islander membership.

Among the artworks is illustrator Dan Wong’s “Wizard and Friends,” a colourful imagining of his pet cat Wizard’s adventures on Sentosa, surrounded by animal friends on the island. His various artwork iterations also feature different iconic landmarks in Sentosa, including the Sentosa Gateway, and the towers at the Southernmost Point of continental Asia. Members of the public with a Sentosa Islander membership will be able to register their interest online. To be eligible to receive the NFTs, they will also need to create an account and be verified on social platform Discord, as well as have a digital wallet on Phantom.

Winners of the NFTs will be notified via Sentosa's Discord channel to provide their Phantom wallet address, before having the NFT dropped into their digital wallet on 17 October. Only one NFT will be gifted to each winner and designs will be offered at random. NFT holders can also look forward to winning real-life perks that are redeemable on Sentosa, including F&B vouchers, hotel stays, and Sentosa Fun Passes, through engagements on Sentosa’s Discord channel.

Discovery Neverending NFTs will be on Solana, a proof-of-stake blockchain. More information and updates about the Discovery Neverending NFT launch can be found on Sentosa’s Discord channel.

The Discovery Neverending NFTs feature artworks from 15 Singapore-based artists, including Adora, Aida, Anngee, Asher Yeo, Bitto Burrito, Caleb Tan, Candice Phang, Claire Low, Dan Wong, EBAO, Katherine Kirana, Mithra Jeevananthan, Muneera Malek, Sadiq Mansor and Vicky Cheung. 

SDC is working with Kult Sutdio and Gallery and the 15 Singapore-based artists to develop the art and content for the campaign. SDC will be engaging natural NFT enthusiasts through online platforms they already frequent such as Discord, TikTok, and Twitter, but are also exploring other social media platforms such as Facebook, Instagram, and Telegram to reach out to other fans of Sentosa and even wider audience, according to a spokesperson. 

SDC started the Sentosa’s Golden Jubilee celebrations by unveiling a new animation film that celebrates the history and future of Sentosa. The two-minute animation film sets out to engage Singaporeans to collectively celebrate Sentosa’s momentous 50th anniversary by remembering the past, experiencing the present, and reimagining all of the future experiences which Sentosa has to offer.

“Sentosa is a quintessential icon of Singapore, and over the years, we’ve grown into a leading leisure getaway with a range of experiences for everyone. As we continue our Golden Jubilee celebrations, the launch of our Discovery Neverending NFTs is an opportunity for us to engage with our community in a novel and innovative way. This first foray into the world of Web3 is just the beginning, as we envision a Sentosa of the future and strengthen our unique value proposition for generations to come," said Mira Bharin, divisional director, marketing and guest experience, Sentosa Development Corporation.


Related articles:

Sentosa Development Corporation unveils magical Golden Jubilee animation film
STB, SDC and Alipay to roll out payment solution to 70% of Sentosa merchants
STB launches SG$20million Golden Jubilee campaign

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