Edelman has been appointed by Savannah College of Art & Design as its public relations agency in Hong Kong.
Edelman will partner with SCAD to support its ongoing media and stakeholder engagement activities.
“SCAD engages top industry partners to enhance and promote its leading degree programs designed to prepare talented students for professional careers,” said Michael Shreve, associate vice president, SCAD Hong Kong.
“As Hong Kong refashions itself as a global hub of design and creativity, the university believes this partnership with Edelman will strengthen its position as the premier university for art and design and deepen the public’s growing awareness of SCAD’s significant contributions to Hong Kong.
Andres Vejarano, senior director of Consumer Marketing, Edelman Hong Kong, said it is inspiring to have the opportunity to work on behalf of SCAD in Hong Kong and support its pioneering work in nurturing students for professional creative careers.
“We are passionate about the positive benefits of a growing and vibrant creative industry in Hong Kong.”