Draftfcb has appointed Rupert England to the role of executive creative director with Kee Keng Sooi taking the role as head of AV.
England takes over from Noor Ashikin Aziz from 4 March and will report to T. Renganathan, chief executive officer of Draftfcb Malaysia.
Previously regional CD for Lowe in Singapore, England has worked for agencies including TBWA, Y&R, Grey and McCann in Southeast Asia and his home country of South Africa.
England has more than two decades of industry experience and has created local, regional and global campaigns for brands like Coca-Cola, Virgin Atlantic, Jumeirah International, Sony and Singapore Airlines.
Keng joins Draftfcb from Saatchi & Saatchi Malaysia and brings a wealth of knowledge and experience with a career spanning more than 26 years.
She has worked with big brands and on successful campaigns such as Tourism Malaysia's "Malaysia Truly Asia", for which she picked up multiple award-wins.
Keng reports to England, in the newly created role.