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Romanus Ng to lead advertising and marketing solutions for SCMP

The South China Morning Post has promoted Romanus Ng to general manager of advertising and marketing solutions.

Reporting directly to Elsie Cheung, SCMP Group COO, Ng will take the helm of the South China Morning Post’s largest revenue centre and lead a team of over 100 media professionals in Hong Kong, Beijing, Shanghai, Guangzhou and Singapore.

His remit will cover print and digital advertising sales, the growing Marketing Solutions business that develops custom campaigns and events for SCMP’s advertisers, SCMP Outdoor Media, and the Specialist Publications unit, which produces globally acclaimed titles including STYLE, Destination Macau and Good Eating.

Ng first joined SCMP in 2007 as senior sales manager in the classified advertising department and was later promoted and transferred to the display advertising department as assistant director.

Cheung said he has built an enviable track record of consistent delivery and sales leadership.

“The SCMP Group places a high priority in people and organizational development, and over the past years, has invested heavily in growing and building the skills and expertise of our homegrown talents.”

Ng said he played an integral role in the SCMP’s important and historic transitional milestones over the past few years, including the repositioning of the South China Morning Post, SCMP.com’s landmark migration from a hard paywall to a metered model, and the evolution of its print products across mobile and tablet devices.

“I am confident that the Group will continue to be a strong player in the new media environment,” he said.

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