Right Hook Communications names marketing director

Right Hook Communications, a boutique PR and marketing agency in Singapore has added more strength to the team by appointing Marc Bakker as marketing director.

Bakkar, was formerly the assistant marketing director for Suntec Singapore Convention & Exhibition Centre. He comes with more than 18 years of experience as an integrated marketer and brand builder across Europe and Asia.

Armed with marketing and branding experience across various industries such as financial services, MICE, hospitality and F&B, Bakkar will be responsible for growing Right Hook’s business, solidifying client relationships as well as extending his expertise beyond traditional and digital PR.

Wesley Gunter, PR director for Right Hook Communications said: “This is a big step for Right Hook Communications. Bakkar brings years of experience working with global and local brands, which gives him an exceptional grasp of the complexities that clients face and how to get the most out of every communications channel to address their needs.”

The boutique PR agency that turns three this year has recently secured new client wins for its portfolio which include ButlerTech, a virtual concierge solution provider; Himalayan Herbals and Operation Hope Foundation. Recent clients include The St Patrick’s Street Festival organised by Singapore River One and Rabbit Stash, a fine dining restaurant located at Wangz Hotel located at Outram Road.