Reuter Communications appoints Jerri Ng as head of fashion & beauty

Luxury intelligence, digital, communications and marketing agency, Reuter Communications has appointed Jerri Ng as head of fashion & beauty.

Ng brings 20 years of brand and agency experience to the role, as well as a strong background in editorial content. She recently served as chief editor of InStyle China where she spearheaded a 360-degree integration of the print magazine into a full digital and e-commerce enabled platform. Originally from Singapore, Ng has lived in London, Paris, Hong Kong, and Shanghai

Chloé Reuter – founder and CEO of Reuter Communications – said, “Off the back of key client wins and organic growth, Jerri’s experience with content creation, editorial strategy and impactful influencer collaborations will enhance our offering in China’s media – a unique ecosystem dominated by digital and social. This further enhances our position as the go-to agency for luxury brands in Asia.”

With offices in Shanghai, Hong Kong, Singapore and Dubai, this move to strengthen senior management comes at a time of rapid expansion for Reuter

Ng said, “I am delighted to join this fast growing and innovative business. I’m excited to bring my experience to grow our services and creative solutions for clients.”