R3 builds US presence with slew of new hires

Global marketing consultancy R3 has appointed five new consultants to build on its US presence across New York and Los Angeles. According to R3, these new hires bring expertise in consumer-media insights, digital creative content marketing, experiential marketing, retail and PR.

Regina Ng (pictured top left) previously worked at global agencies Ogilvy and Geometry Global as senior group account director, APAC. She brings 15 years of experience overseeing cross-functional teams in client management, communications planning and driving operational excellence across Asia Pacific, China and the US for Unilever, SC Johnson and other leading marketers. Ng has also provided client-agency counsel and leadership on global, regional and local partnerships.

Meanwhile, Tracy Spence (pictured second from left) joins R3 as a senior consultant in New York, and has more than 20 years of digital and integrated marketing experience. She also bagged knowledge of operational structures and strategies from her work with clients such as Unilever, GSK Respiratory, Novo Nordisk, Nissan, JC Penney and Sprint. Prior to joining R3, Spence worked on the agency-side at Havas Worldwide.

Also joining in New York as a senior consultant is Emily Levine (pictured third from left). With close to a decade in client management, Levine was formerly with Ogilvy and TBWA/Chiat/Day and has worked on brands such as adidas and Accenture.

Erinn  O’Rourke (pictured bottom left) joins R3 in New York as new business executive. She was formerly overseeing projects at agencies RAPP and Rauxa, with a focus on broadcast and telecommunications clients such as Time Warner Cable and Verizon.

Meanwhile, Oyomba (pictured bottom right) will be tasked to grow the marketing team in New York. Previously with the PR agency FleishmanHillard, she comes from a communications and journalism background, with experience in social media and production across education, CPG, and fashion brands.

“To be effective consultants for our clients, we need people who can ask the right questions and deliver successful strategies. We’re a big believer in investing in the best talent, and we’re fortunate to grow our team with proven capability,” Greg Paull, principal and co-founder of R3 said.

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