Prive Group shuts all outlets amid rising costs

Prive Group has closed all of its outlets, effective 1 September 2025, citing rising operational costs and challenging market conditions as key factors behind the decision.

In a statement released on Monday, the F&B operator expressed gratitude to customers, staff, and partners, calling the decision “incredibly tough” and acknowledging the disappointment it may cause. The company said it is seeking professional financial advice to guide its next steps.

As part of the transition, the Asian Civilisations Museum (ACM) has handed over operations to Commonwealth Concepts from 1 September. Prive’s former unit at ACM will be converted into a Baker & Cook outlet, which is set to open on 4 September.

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Commonwealth Concepts, a local and international F&B player, manages a portfolio of dining concepts including Bedrock, Kinki, Fat Cow, Baker & Cook, The Marmalade Pantry, and PastaMania. The company confirmed that prior event bookings at Prive ACM and Empress will be honoured.

Prive’s statement concluded by encouraging continued support for homegrown F&B brands and expressing hope for the future of Singapore’s culinary scene.

MARKETING-INTERACTIVE has reached out for more information. 

The closures echo wider challenges in Singapore’s F&B and entertainment sectors. Cathay Cineplexes, one of the country’s longest-standing cinema operators, is heading into creditors’ voluntary liquidation after failing to reach restructuring agreements with landlords and creditors. Its parent company, mm2 Asia, said the board deemed it “no longer feasible” to operate as a going concern given the financial position and absence of viable restructuring outcomes.

Similarly, independent cinema and arts venue The Projector announced it would enter voluntary liquidation, ceasing operations on 19 August. Founder Karen Tan cited rising costs, shifting audience habits, and tough consumer conditions as factors, adding that efforts to reinvent the space and expand into new venues proved insufficient to sustain the business.

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