PineBridge Investments names head of marketing and communications for Asia

State Street Global Advisors' former marketing head Lisa Wang has joined PineBridge Investments as head of marketing & communications for Asia, based in Hong Kong.

She was one of the most viewed marketers on LinkedIn in both 2015 and 2016.

Wang has more than a decade of B2B and B2C marketing experience in the asset management industry. At PineBridge, her responsibilities will include driving marketing and communications strategies aligned with the region’s investment and business objectives and enhancing brand awareness within both institutional and retail channels.

Rajeev Mittal, Asia CEO at PineBridge Investments, said: “Lisa is a proven and dedicated marketing professional who joins at an exciting time for PineBridge. We have ambitious growth plans for Asia, which now accounts for more than half of our global assets, and I believe she will play an integral role to the ongoing success of our business in the region.”