Malaysian digital agency Hive Marketing has tied up exclusively with Singaporean trade marketing firm 360 Marketing Services. MD of Hive Marketing, Matthew Wong (pictured left), explained that by joining forces, its clients will now be able to engage with over 30 million users combined. Both parties can also tap into new markets, reach and engage with a diverse range of audience.
According to him, more companies are increasingly recognising the need to engage with community platforms to ensure they remain on the competitive vanguard. "This partnership with 360 Marketing will connect people with like-minded communities and empower them to share, trade, barter or help one another and offering brands top-notch digital services with competitive rates," Wong said. He added that the partnership is in line with its mission to deliver more value and content for customers and brands as Hive Marketing works to capture a wider market share.
Founded in 1994, Hive Marketing offers services including content marketing, SEO, insight and analytics as well as social media management, among others. It has worked with brands including Tesco, Watsons, Timotei, Red Bull, Shell, Nippon Paint and Kao.
“Partnering with a dynamic company such as 360 Marketing places us at the forefront of the industry and helps amplify our brand awareness to a wider target market. This partnership will also benefit our customers as it will help increase their brand awareness,” Wong said.
Meanwhile, Carolyn You, MD of 360 Marketing Services, said it saw great synergy with Hive Marketing and the partnership will now enable the firm to offer a range of integrated sales and marketing solutions that will increase its clients sales and brand presence across Singapore and Malaysia. You took on the role in September 2018, according to her LinkedIn and is responsible for the overall transformation of business strategy, technology investment, operational structure and people development.
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