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MRM//McCann Japan appoints Kazz Ishihara as ECD

MRM//McCann Japan appoints Kazz Ishihara as ECD

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MRM//McCann (MRM Worldwide Inc.) Japan has appointed Kazz Ishihara as executive creative director, effective 1 February, as it aims to strengthen its creative team.   Ishihara joins MRM//McCann Japan with more than 20 years of experience in building clients’ businesses in the U.S. and Japan. He was previously creative director at Beacon Communications, where he led Nike's creative work for six years, before taking on the Asian cosmetics brand SKII. Before that Ishihara was art/motion director at R/GA New York for four years, working on international brands such as Nike Lab, Verizon and Johnson & Johnson. Ishihara is a celebrated figure in the industry, having previously been a Gold Cyber Cannes Lion recipient and the winner of numerous other awards at Cannes, the Webbys, Clio, One Show, London International, AdFest, and Spikes. Ishihara said, “I’m super excited to be joining MRM//McCann to help accelerate the change to make our world full of creativity. I believe our job is to help brands stay connected with their customers in an ever-changing world. I love digging deep, finding meaningful insights and then figuring out the best possible way to express them.” Caspar Ouvaroff, representative director and president of MRM//McCann in Japan said, “I am delighted to have Kazz onboard. His experience and award-winning track record will be invaluable in fueling our continued creative evolution along with elevating MRM//McCann’s commitment to innovation and technology in today’s highly digital and data-driven world.”

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