MP & Silva bags Japan rights for European Qualifiers matches

UEFA has announced an exclusive agreement with MP & Silva for the media rights in Japan for the European Qualifiers to UEFA EURO 2016™ and the 2018 FIFA World Cup™.

MP & Silva adds UEFA to their portfolio of media clients and partners globally, which includes FIFA, NBA, MLS, Italian Serie A, English Premier League, the Olympic Council of Asia, French Football League, English Football Association, Formula 1, French Tennis Federation and other 60 sports Leagues and Federations worldwide.

The media company will distribute all matches in Japan. The European Qualifiers will consist of 546 live Matches, of which, 526 will be qualification matches and 20 friendly matches.

Andrea Radrizzani, founding partner of MP & Silva, said: “We're delighted to work with the world's leading football organisations to make available this huge volume of quality games in a market where we continue to lead the way.”