Mizone Indonesia, Danone’sÂ health drink brand is launching its new variant Fresâin through an interesting execution on Twitter today.
With the help of its agency VML Qais, @mizoneid commissioned some artists who, in real-time, are reacting to peopleâs tweets using #FresArt about how fresh the product makes them feel.
In the picture: Twitter’s Christel Quek (@ladyxtel), TubeMogul’s Phu Truong (@mistertruong) and VML Qai’ Keith Timimi (@KeithTimimi).
Go ahead, tweet and get your photo! I got mine here.
— Mizone Indonesia (@mizoneid) May 21, 2014