McDonald's Singapore has introduced a contactless delivery service in its fight against coronavirus (COVID-19) in Singapore. In a bid to step up precautionary measures, McDelivery riders will hang orders on door or gate when he/she arrives and stand at a distance while the customer retrieves his/her order.
The contactless delivery option will have to requested through the "remarks" section before checking out the McDelivery purchase. Customers are also encouraged to make cashless payments for an overall contactless delivery experience.
In addition, McDonald's also said in an advisory on its website that both in-store staff and McDelivery riders will don "I'M COOL" stickers to certify that they are fit for work. The fast food giant also vowed that it will increase the frequency of temperature checks for all McDelivery riders, and will sanitise McDelivery bags every two hours. Marketing has reached out to McDonald's for additional information on its measures.
Several brands have also been expressing gratitude to medical staff who are toiling hard amidst the uncertain virus outbreak.
Competitor Burger King Singapore recently give away free burgers to the medical staff at National University Hospital through its branch at Kent Ridge Centre. In view of the challenging times given the COVID-19 situation, Burger King Singapore said it aims to to thank medical staff, and boost the morale for the individuals caring for the nation at its time of need.
Meanwhile, ride-hailing company Grab introduced GrabCare- a dedicated, round-the-clock, on-demand service to enable healthcare workers to travel to and from hospitals. Similarly, Far East Organisation said in a CNA article that it will provide 200 packets of food to NUH and Tan Tock Seng Hospital each day from 24 February to 28 February, as a gesture of appreciation for the hospital workers.
In addition, ad agency 72andSunny Singapore launched a series of pin badges in support of healthcare workers who are on the frontlines of the COVID-19 outbreak. The badges were designed and produced pro bono, and the messages include “Majulah Medics”, “Nurses are the Nicest”, and “Tok Kong Doctors”. The badges carry images of face masks turned into heart-shaped icons, and also comes in the form of physical and digital stickers.
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