Maxis is partnering with YouTube and Malaysia’s storytellers to produce a Merdeka-themed film series, shot entirely using the latest cutting edge 360° cameras. Maxis will be working with The Ming Thing, YouTube superstars with over 20 million video views; Junad Mohd Nor, whose film Ikal Mayang’s Odah premiered at Busan International film festival and Denes Kumar & Vimala Perumal, the filmmakers behind Tamil’s box office hit, Vetti Pasanga.
Using YouTube 360° video, Maxis wants to empower Malaysians to be the first to “see Malaysia from different angles.”
“Instead of premiering in a traditional physical cinema, these films will premiere exclusively via the YouTube platform to an estimated audience of 15 million via its mobile screens starting 25 August. Because 360 films are truly immersive video, it’s a great way to demonstrate how great the Maxis 4G network is for seamless, buffer-free video,” said Sulin Lau, Maxis’ head of marketing services.
For this film series, the filmmakers are drawing inspiration from Malaysia’s diversity and will tell stories showing that even though the country is made up of many different people, it can still come together and embrace each other’s differences.
“I want to tell a story about what it is really like to be friends. You know that there is no prejudice or judgment and we are all friends no matter who we are. Another thing is the little things in life that often go unnoticed. That’s something we really want to highlight as well,” said The Ming Thing.
“As individuals, we are all different. We are different in terms of our beliefs, our strengths and our weaknesses. For this project, I want to celebrate our differences. As Malaysians, we need to accept these differences, to move forward, together,” said Junad.
“We make films about the many different people that we have met in our lives. Rich or poor, young or old, they inspire us!” said Denes & Vimala.
Maxis and YouTube are also inviting students and the public to submit their own Merdeka film and stand a chance to be premiered alongside the films of these award-winning filmmakers.