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Magazine of the year 2013

Magazine of the year 2013

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A rapidly evolving business, the publishing industry has seen several major moves in the past year. For example, it saw Newsweek shut down and go fully digital; the Washington Post being bought by Amazon lead Jeff Bezos and the Financial Times closing its regional editions for a global edition.

On the local front, however, it appears the industry still has much life, with several publishers launching new magazines such as August Woman, Nylon Guys and Art Republik (under Heart Media). Marketing scans the market for the best of these, according to advertisers and marketers.

METHODOLOGY

HOW DID WE ACHIEVE THIS?
The Magazine of the Year rankings were derived from questions in Lighthouse Research’s annual Media Spend Benchmarking Survey. Lighthouse Research employed an online questionnaire and surveyed its database of client advertisers and marketing services agency professionals. All answers given by respondents were considered by Marketing when finalising the rankings.

QUALITY RECIPIENTS AND RESPONDENTS

A total of 763 respondents from Singapore participated in the Media Spend Benchmarking Survey. Out of the 763 respondents, 578 were from the client advertiser-side and 185 from the agency side. Genuine advertising decision-makers and infl uencers across key agency using industries were well represented as were agency professionals from various marketing services categories. Eighty four per cent of client advertiser side respondents were manager-level decision-makers and above, with 16% from the most senior ranks of client advertisers – CEOs, MDs or GMs and another 21% were VPs or director-level marketers. Out of the 185 respondents from the agency side, the majority were marketing personnel (37%), 26% were CEOs, MDs or GMs, while 25% were sales personnel. The remaining 12% were operations, creative and media personnel. Advertisers from major and local international banks, FMCG companies, property and construction, IT and telecommunication fi rms, as well as those from travel and tourism companies participated in the survey. Agency professionals across the marketing services spectrum were also well represented.

 

OVERALL MAGAZINE OF THE YEAR

MOTY_ 8 Days_MediaCorp

1. 8 DAYS
Publisher: MediaCorp
Frequency: Weekly
Circulation: 75,000 (publisher’s claim)
This year sees 8 DAYS beat annual favourite Her World to the top spot for overall Magazine of the Year. The publication has seen no changes to the editorial team, but has added a new digital team for app updates with its
new 8 DAYS Eat App. The magazine’s key advertisers include consumer electronics, shopping malls, movie distributors, FMCGs, beauty, food, travel and banks.

MOTY_HerWorld_SPH

2. Her World
Publisher: SPH Magazines
Frequency: Monthly
Readership: 189,000 (Nielsen Media Index 2012)
Her World slips to second place for Magazine of the Year this year. According to SPH, Her World is intended to embody the stylish achiever, and has refreshed both its content and design regularly. Its key advertisers are from the beauty, fashion, retail and general lifestyle categories. It recently also added advertisers from the travel and pharmaceutical sectors.

MOTY_Cleo_SPH

3. Cleo
Publisher: SPH Magazines
Frequency: Monthly
Readership: 101,000 (Nielsen Media Index 2012)
Cleo has slipped to third place from its second ranking last year. The magazine was recently made available as a digital edition in January this year. It also saw itself helmed by new editor Alicia Tan in August. Its advertisers consist mainly of skincare, makeup, fashion, fashion accessories and shopping mall brands. It recently added personal and haircare product brands as advertisers.

 

WOMEN’S MAGAZINE OF THE YEAR

MOTY_HerWorld_SPH

1. Her World
Publisher: SPH Magazines
Frequency: Monthly
Readership: 189,000 (Nielsen Media Index 2012)
Her World comes out on top for Women’s Magazine of the Year once again. According to SPH, Her World is
intended to embody the stylish achiever, and has refreshed both its content and design regularly. Its key advertisers are from the beauty, fashion, retail and general lifestyle categories. It has also added advertisers from the travel and pharmaceutical sectors recently.

Womens MOTY_Cleo_SPH

2. Cleo
Publisher: SPH Magazines
Frequency: Monthly
Readership: 101,000 (Nielsen Media Index 2012)
Cleo is once again ranked second for Women’s Magazine of the Year. The magazine was recently made available as a digital edition in January. It also saw a new editor, Alicia Tan, in August this year. Its advertisers consist mainly of skincare, makeup, fashion, fashion accessories and shopping mall brands. It recently added personal and haircare product brands as advertisers.

Womens MOTY_Womens Weekly_SPH

3. The Singapore Women’s Weekly
Publisher: SPH Magazines
Frequency: Monthly
Readership: 91,000 (Nielsen Media Index 2012)
The Singapore Women’s Weekly maintains its ranking from last year. The publication hasn’t seen major changes, but was made available as a digital edition in March. Its key advertisers include skincare, haircare, beauty services and jewellery brands. Areas of growth include advertisers from health supplements, FMCG and household appliance brands.

 

WOMEN’S FASHION MAGAZINE OF THE YEAR

Womens Fashion MOTY_Female_SPH

1. Female
Publisher: SPH Magazines
Frequency: Monthly
Readership: 116,000 (Nielsen Media Index 2012)
Female has been voted Women’s Fashion Magazine of the Year by advertisers. The publication has seen no major changes this year, said an SPH Magazines spokesperson. Its key advertisers are fashion and beauty brands and new advertisers include automotive and retail clients. Female also has editions in Indonesia and Malaysia.

womens Fashion MOTY_Style_MediaCorp

2. Style
Publisher: MediaCorp
Frequency: Monthly
Circulation: 40,000 (publisher’s claim)
Style maintains its position from last year in second place for Women’s Fashion Magazine of the Year by advertisers. The publication has seen no major changes this year, a MediaCorp spokesperson told Marketing. Its key advertisers are fashion,jewellery and beauty brands, while new advertisers include brands such as LVMH, Chanel, Club 21, Richemont, Gucci, Prada and Ion Orchard.

Womens Fasion MOTY_Harpers Bazaar_SPH

3. Harper’s Bazaar
Publisher: SPH Magazines
Frequency: Monthly
Circulation: 25,000 (publisher’s claim)
Harper’s Bazaar is third in the Women’s Fashion Magazine of the Year. While there have been no major changes at the magazine, it launched Bazaar in Love in February as a supplement, and launched a digital issue in March. Its key advertisers include luxury fashion, beauty, lifestyle and shopping malls. New advertisers include online retail, motoring, interiors and children’s brands.

 

MEN’S MAGAZINE OF THE YEAR

Mens MOTY_FHM_MediaCorp

1. FHM
Publisher: MediaCorp
Frequency: Monthly
Circulation: 50,000 (publisher’s claim)
FHM is the top Men’s Magazine of the Year, according to advertisers. The publication has seen no changes to its editorial team or any major revamps. Its key advertisers are the likes of Nike, adidas, Playhouse Club, Prestige Products, CapitaMalls and Crystal Time to name a few. This year sees it rise in the ranks for this category after finishing second last year.

Mens MOTY_Men's Health_SPH

2. Men’s Health
Publisher: SPH Magazines
Frequency: Monthly
Readership: 92,000 (Nielsen Media Index 2012)
Men’s Health magazine comes in second place for Men’s Magazine of the Year. Launched in 2003, the magazine targets the active man. Its key advertisers are mainly watches, men’s grooming and lifestyle brands. New advertisers include ones from the active lifestyle and health industries. It has not seen any major revamps or changes to the team in the past year.

Mens MOTY_Esquire_Mongoose

3. Esquire
Publisher: Mongoose Publishing
Frequency: Monthly
Circulation: 28,000 (publisher’s claim)
While fairly new to the Singapore market, Esquire has already made it into the ranks for the Men’s Magazine of the Year. While it only launched in September last year, its advertisers already include luxury brands such as Louis Vuitton, Dior Homme, Prada, Gucci, Armani, Dolce & Gabbana, Tod’s, Omega, Hublot, IWC, Patek Philippe, Mercedes-Benz and Audi.

 

 MEN’S FASHION MAGAZINE OF THE YEAR

Mens Fashion MOTY_Augustman_Burda

1. August Man
Publisher: Burda Singapore
Frequency: Monthly
Circulation: 33,000 (publisher’s claim)
August Man has been voted Men’s Fashion Magazine of the Year. The publication has had a new look since February this year, with a facelift and style for a more contemporary feel. The magazine’s key advertisers are Pernod Ricard, Richemont Luxury, Burberry, LVMH, Audi and Richard Mille and it has recently added Zegna, BMW, ION Orchard, Marina Bay Sands and Paul & Shark in the past year.

Mens Fashion MOTY_Folio_Heart

2. Men’s Folio
Publisher: Heart Media
Frequency: Monthly
Circulation: 36,000 (publisher’s claim)
Men’s Folio holds its second place position for Men’s Fashion Magazine of the Year. The magazine will have 10 issues this year as it combines its June/July and December/January issues. It has been covering luxury menswear and lifestyle trends since 1997. It appeals to a niche audience, providing content on grooming, travel, architecture and more.

Mens Fashion MOTY_Style Men_MediaCorp

3. Style: Men
Publisher: MediaCorp
Frequency: Monthly
Circulation: 30,000 (publisher’s claim)
Style: Men is third this year in the Men’s Fashion Magazine of the Year. The magazine has not seen any major revamps or changes to its editorial team in 2013. Its advertisers are mainly brands from the fashion, jewellery and beauty sectors. Its clients include the likes of LVMH, Chanel, Club 21, Richemont, Gucci, Prada as well as ION Orchard.

 

TRAVEL MAGAZINE OF THE YEAR

Travel MOTY_Travel Leisure_Transasia

1. Travel + Leisure Southeast Asia
Publisher: Media Transasia
Frequency: Monthly
Circulation: 60,000 (publisher’s claim)
Travel + Leisure Southeast Asia once again takes top position for Travel Magazine of the Year. Over the past 12 months, the title has undergone major revamps. Its key advertisers include the travel segment, including major tourism companies such as Hilton, Hyatt, Malaysia Airlines, SIA, Cathay and St. Regis. The title is also seeing more advertisers from the luxury goods segment.

Travel MOTY_asian Geographic_Pancaea

2. Asian Geographic
Publisher: Panacea Publishing Asia
Frequency: 45 days for 2013
Circulation: 92,000 (worldwide) (publisher’s claim)
Asian Geographic clinches second spot in this year’s rankings. The title will go bimonthly in 2014. Subscribers will still receive eight magazines per year, including a Collector’s Edition in June and a Special Travel Edition in December. Asian Geographic’s key advertisers include major camera brands, airlines, cruises, travel agencies, resorts, TV stations and others.

Traval MOTY_Business Traveller_Julian Gregory

3. Business Traveller
Publisher: Julian Gregory
Frequency: 10 times per year
Circulation: 31,318 (ABC audited)
Business Traveller runs regionally and targets frequent business travellers. The publication was revamped in March this year, incorporating a more upbeat look. The topics include fine dining, new technology and personal grooming. The magazine was also relaunched with Blippar, an app available for iOS and Android gadgets. Its key advertisers include luxury hotels and airlines.

 

LUXURY MAGAZINE OF THE YEAR

Luxury MOTY_Singapore Tattler_Edipresse

1. Singapore Tatler
Publisher: Edipresse Singapore
Frequency: Monthly
Circulation: 16,000 (publisher’s claim)
Taking first place in the luxury category this year is Singapore Tatler. Last year the magazine introduced an expanded STYLE section in September. Key advertisers include luxury brands such as Tiffany, Cartier, Audi, Rolex, Chanel, Patek Philippe, The Hour Glass and those from private banks and the fi ne liquor industry. New advertisers include Dior, Breguet, Blancpain and Richard Mille, among others.

Luxury MOTY_The peak_SPH

2. The Peak
Publisher: SPH Magazines
Frequency: Monthly
Circulation: 17,753 (ABC audited)
The Peak comes in at number two as an essential guide for those who wish to keep abreast of the latest developments in corporate, professional, social and cultural spheres. Its readership profile is predominantly male with a greater percentage falling within the 30-49 age category. About 43% of its readers earn in excess of US$200,000 per annum. It was revamped in March 2013.

Luxury MOTY_Asia Spa_Blu Inc

3. AsiaSpa
Publisher: Blu Inc Media (HK)
Frequency: Bimonthly
Readership: 180,000 (publisher’s claim)
Taking third spot this year is AsiaSpa magazine. The magazine content highlights the latest destinations, wellness sanctuaries, spa treatments, yoga retreats, fashion and beauty. The magazine features behind-the-scenes reports on destination resorts and urban day spas. Its advertisers are mainly from skincare and cosmetics, spa, hotels, watches and jewellery segments.

 

INFLIGHT MAGAZINE OF THE YEAR

Inflight MOTY_SilverKris_Singapore Airlines

1. SilverKris
Publisher: Singapore Airlines
Frequency: Monthly
Reach: Potential reach of 1.5 million passengers over 3,100 flights per month (publisher’s claim)
Coming in top spot is SilverKris magazine, the inflight magazine of Singapore Airlines. In 2011, SilverKris underwent a revamp which saw the magazine assume a more modern and sophisticated look to complement its new sections and columns. It also has an online version of the inflight magazine on silverkris.com.

Inflight MOTY_GoingPlaces_Spafax

2. Going Places
Publisher: Spafax Networks
Frequency: Monthly
Readership: 1.2 million (publisher’s claim)
Taking second position this year is the inflight magazine of Malaysia’s national carrier Malaysia Airlines, Going Places. It is written for the sophisticated, intrepid world traveller and covers a smart and cosmopolitan mix of travel-related topics that include holiday destinations, food and drink, global and local culture, fashion and technology.

Inflight MOTY_3Sixty_AirAsia

3. Travel 3Sixty
Publisher: AirAsia Berhad
Frequency: Monthly
Circulation: 45,000 (publisher’s claim)
The third spot goes to the official inflight magazine of AirAsia, Travel 3Sixty. The magazine is committed to inspire the 33 million guests who fly with the airline yearly. It provides news on travel, arts and culture, lifestyle, sports, photography and the brand AirAsia itself. For the avid travellers, the travel guides are also available for free and can be downloaded online.

 

MOTOR VEHICLE MAGAZINE OF THE YEAR

Motor Vehicle MOTY_Torque_SPH

1. Torque
Publisher: SPH Magazines
Frequency: Monthly
Readership: 34,000 (Nielsen Media Index 2012)
Torque once again claims the first position in the Motor Vehicle category. From test-driving the latest cars to appreciating all things automotive, Torque is the trusted opinion leader. The magazine features the latest motoring news, informative articles and unbiased test-drive reports with top-quality photography and sleek design. It is also distributed in Malaysia.

Motor Vehicle MOTY_TopGear_BigBang copy

2. TopGear
Publisher: Big Bang Media
Frequency: Monthly
Circulation: 25,000 (publisher’s claim)
Coming in at number two is TopGear. The magazine’s TV counterpart is a very popular motoring show. It is a magazine that keeps in mind car lovers and all things related to motoring. The magazine has regular features on the latest personal and automotive gadgets because its editorial belief is, “A car is only as cool as the person driving it”. Nearly half of its readers are aged 30-40 with 95% being male.

Motor Vehicle MOTY_Evo_MagicPen

3. Evo Singapore
Publisher: Magic Pen Publishing
Frequency: Monthly
Circulation: 18,000 (publisher’s claim)
Coming in third is evo Singapore. In 2013 a new design template was introduced from its UK sister publication with new fonts and a cleaner appearance.  This has also been adopted by evo Singapore. Most of its advertisers are from the automotive and watch industry and new advertisers who have come on board include Jabra, Chrysler, Jeep, McLaren and four different Hourglass brands.

 

CONSUMER ELECTRONICS MAGAZINE OF THE YEAR

Consumer Electronics MOTY_HWM_SPH

1. Hardware Magazine (HWM)
Publisher: SPH Magazines
Frequency: Monthly
Readership: 86,300 (IPSOS Magazine Study 2012)
Hardware Magazine (HWM) takes the number one spot providing information to shoppers and readers on various merchandise and deals. It reveals the latest gadgets and gear available with in-depth product analysis and exposes the latest technological trends and breakthroughs to readers. The magazine is well loved by both IT enthusiasts and casual consumers.

Consumer Electronics MOTY_Stuff_Haymarket

2. Stuff Magazine
Publisher: Haymarket Media Asia
Frequency: Monthly
Circulation: 30,000 (publisher’s claim)
Taking second spot is Stuff Magazine. Currently the team is busy building the audience in print and online. From June this year, the magazine has been kept in line with the parent UK edition. Its advertisers include Canon, FujiFilm, Nikon, Sennheiser and Lenovo. It recently added Harley- Davidson and Namco Bandai to its portfolio. The magazine recently changed hands from Big Fish Publishing to Haymarket Media Asia.

Consumer Electronics MOTY_T3_Playworks

3. T3
Publisher: Jacky Choo (Playworks)
Frequency: Monthly
Circulation: 25,000 (publisher’s claim)
T3 magazine comes in third this year. It covers topics from the latest mobiles to hot new sports cars. It also hosts entertaining reviews, great photography and, of course, the occasional stunning cover girl. Since its major revamp in
2011, it has been steadily evolving by providing readers with sharper visuals and more insightful content.

 

 YOUTH MAGAZINE OF THE YEAR

Youth MOTY_Teenage_Key

1. Teenage
Publisher: Key Editions
Frequency: Monthly
Circulation: 60,000 (publisher’s claim)
Teenage magazine comes in first spot this year. In the past year, Teenage’s look has largely remained the same, but the magazine has incorporated more social media elements and experimented with handwritten fonts for a fresher, more engaging and modern look. Teenage has also increased its youth-related events and campaigns so advertisers can connect with teenagers through more platforms.

Youth MOTY_Teens_Eastern

2. Teens
Publisher: Eastern Holdings
Frequency: Monthly
Circulation: 33,500 (publisher’s claim)
Teens comes in second for this category. First started in 1988, its site claims a circulation of 33,500. The publisher could not be reached for an updated figure. A monthly publication, Teens brings readers the latest news for both guys and girls and covers topics such as gossip, news, fashion tips, interviews and more.

Youth MOTY_Juice_Juice

3. Juice
Publisher: Juice Media
Frequency: Monthly
Circulation: 30,000 (publisher’s claim)
Juice comes in third for Youth Magazine of the Year. The past year has seen the magazine get a new editor in Jazmin Kelly Six. The magazine has since also changed its layout to look less cluttered and to go for a minimalistic design. Its key advertisers include fashion brands, clubs, tech and beauty brands, among others.

 

PARENTING MAGAZINE OF THE YEAR

Parenting MOTY_YoungParents_SPH

1. Young Parents
Publisher: SPH Magazines
Frequency: Monthly
Readership: 31,000 (Nielsen 2012)
Young Parents once again takes top position for Parenting Magazine of the Year. Launched in 1986, it is a modern magazine aimed at a new generation of parents emerging today. Its key advertisers hail from the pharmaceutical
industry, enrichment centres, kids’ fashion and baby products. The title has seen no major revamps or any major editorial changes over the past 12 months.

Parenting MOTY_Motherhood

2. Motherhood
Publisher: Motherhood
Frequency: Monthly
Circulation: 30,000 (publisher’s claim)
Motherhood takes second place for Parenting Magazine of the Year. As a leading title for parents, the publication covers issues and concerns related to pregnancy and birth, baby and child development, health, nutrition and the family. The title’s key advertisers include companies catering to babies and baby equipment, new mums, mothers and young children, including advertisers such as Abbott and Fonterra.

Parenting MOTY_Todays Parents_ Wine and Dine

3. Today’s Parents
Publisher: Wine and Dine Experience
Frequency: Six times a year
Circulation: 24,000 (publisher’s claim)
Today’s Parents is third in this year’s rankings. Besides appointing a new sales director, Today’s Parents also saw a growing Facebook presence. Its key advertisers include preschools and purveyors of children’s wear and baby products. In the past year, it has also added more children wear brands, preschools, malls and a technology brand to its advertisers’ list.

 

LOCAL BUSINESS MAGAZINE OF THE YEAR

Local Business MOTY_SG Business Review_Charlton

1. Singapore Business Review
Publisher: Charlton Media Group
Frequency: Bimonthly
Circulation: 24,697 (ABC audited)
Singapore Business Review once again takes top position for Local Business Magazine of the Year. The bimonthly ABC-audited title has seen no changes to its key editorial staff and no revamps made to the publication over the past 12 months. Its key advertisers include car, transport, logistics and government companies.

Local Business MOTY_BizQ_SBF

2. BizQ
Publisher: Singapore Business Federation
Frequency: Quarterly
Readership: 99,000 (Nielsen Media Index 2011)
The official publication of local business chamber, Singapore Business Federation (SBF), BizQ keeps readers informed on business opportunities and SBF initiatives. While its key advertisers are from the government, offshore, marine, logistics, tourism and automotive sectors, it has added new advertisers from education, investment services, shipping and restaurant sectors.

Local Business MOTY_SME Mag_Business Times

3. The SME Magazine
Publisher: The Business Times
Frequency: Bimonthly
Circulation: 32,400 (publisher’s claim).
The magazine was launched by The Business Times, in partnership with SPRING and IE Singapore to help small and medium enterprises. The title is also distributed with every copy of The Business Times. Its key advertisers include the banking, office equipment, IT, post-grad education and other industries.

 

REGIONAL BUSINESS MAGAZINE OF THE YEAR

Regional Business MOTY_Forbes Asia_Forbes copy

1. Forbes Asia
Publisher: Forbes
Frequency: Monthly
Circulation: Over 430,000 (Asia) (publisher’s claims)
Forbes Asia once again maintains its top spot for Regional Business Magazine of the Year. Launched in September 2005 and catering to entrepreneurs and business professionals in the Asia Pacific region, the publication features Asia’s richest people and ranks the most dynamic companies. Forbes Asia, combined with its six local editions, has a circulation of more than 430,000.

Regional Business MOTY_Bloomberg BusinessWeek_Bloomberg

2. Bloomberg Businessweek
Publisher: Bloomberg LP
Frequency: Weekly
Circulation: 42,627 (Asia) (audited by the Alliance for Audited Media)
Bloomberg Businessweek has shifted up one spot to second position this year. In November this year, it is set to launch a new global annual franchise called The Year Ahead. It also recently launched its mobile app Bloomberg Businessweek+ on Android with Samsung on its 7" and 8" tablets.

Regional Business MOTY_Fortune_Time Asia

3. Fortune
Publisher: Time Asia
Frequency: 18 issues annually
Circulation: 84,738 (Asia edition) (ABC audited)
Fortune drops one position to third place for this year’s Regional Business Magazine of the Year. Fortune also publishes English-language editions in Europe and Asia, and local-language editions in China, Greece, Turkey, South Korea, Indonesia and India. Cnnmoney.com, which draws more than 14.6 million readers a month, is the online home of Fortune.com.

 

REGIONAL NEWS & CURRENT AFFAIRS MAGAZINE OF THE YEAR

RNCA MOTY_Economist

1. The Economist
Publisher: Tim Pinnegar
Frequency: Weekly
Circulation: 1,455,261 (worldwide) (ABC audited)
The Economist shifted one position to clinch first place for Regional News & Current Affairs Magazine of the Year, ranked high by advertisers looking to reach CEOs and high-income earners. The magazine’s key advertisers include multinational companies such as General Electric, Oracle, Rolex, Hyundai and Samsung. The Economist has seen a consistent increase in circulation and the latest global figure stands at 1,455,261.

RNCA MOTY_ Time

2. Time
Publisher: Time Inc
Frequency: Weekly
Circulation: 258,620 (Asia) (ABC audited)
Time slides one position for Regional News & Current Affairs Magazine of the Year to secure second spot this year. The title’s Asia edition targets readers who are business decision makers, C-suite owners, partners and people who consider themselves opinion leaders and who take an international perspective on business and current affairs seriously.

 

PROPERTY MAGAZINE OF THE YEAR

Property MOTY_LP_Blu Inc

1. LP – Luxury Properties
Publisher: Blu Inc Media (HK)
Frequency: Bimonthly
Readership: 321,000 (estimated publisher’s claim)
Coming in at top spot is LP – Luxury Properties, a lifestyle magazine published in English and simplified Chinese that targets the wealthy who are looking for outstanding properties for sale in China and the Asia Pacific region. Recently, Sophie Kalkreuth transited from editor-in-chief to editor-at- large and Kevin Dwyer is set to be promoted from senior editor to deputy editor-in-chief, focusing on international markets. Its key advertisers come from industries such as watches and jewellery, alcohol, cars and others.

Property MOTY_Property Report_Ensuite copy

2. Property Report
Publisher: Ensign Media
Frequency: Monthly
Circulation: 32,000 (publisher’s
claim)
Property Report comes in second this year. It presents up-to-date information and coverage of industry trends and
innovations. Recently, Becky Ellis joined the Bangkok office as the new editor. A new 16-page Design Focus section was
introduced on special eco-friendly matte-stock paper to showcase standout luxury properties. Currently, the website is undergoing a total redesign and will be relaunched at the end of the year. Some of its advertisers include Ritz-Carlton Residences Bangkok by Pace Development Corp and others.

 

CHINESE MAGAZINE OF THE YEAR

Chinese MOTY_i-weekly_Mediacorp

1. i-WEEKLY
Publisher: MediaCorp
Frequency: Weekly
Circulation: 125,000 (publisher’s claim)
Taking top spot is i-WEEKLY. The magazine is one of Singapore’s best read Chinese-language weekly magazines with insider scoops on local and regional stars, TV and movie updates. The magazine’s advertisers come from a range of industries spanning from consumer electronics, shopping malls, movie distributors, FMCGs, beauty, food, travel and
banking industries. It has a stable editorial team with no recent changes.

Chinese MOTY_Icon_SPH

2. ICON
Publisher: SPH Magazines
Frequency: Monthly
Circulation: 15,513 (audited by ABC)
The second position goes to ICON. The title features a mix of international and local events and lifestyle news along with current fashion and beauty news. The last major revamp ICON had was in April 2011. Its key advertisers include those from the watch and jewellery, fashion, retail and automotive industry. Recently property holders have also started advertising in the magazine.

Chinese MOTY_NUYOU_SPH

3. NÜYOU
Publisher: SPH Magazines
Frequency: Monthly
Readership: 37,000 (Nielsen Media Index 2012)
Third position goes to the magazine NÜYOU. The magazine builds on its strengths in fashion and beauty trends, shopping and how-tos. It also offers features on sex, relationships, work, money, male views, opinions and health. Currently, the magazine has no plans of being audited. Most of its advertisers are from the fashion and beauty sectors and new advertisers include automotive and travel brands.

FOOD MAGAZINE OF THE YEAR

Food MOTY_Food &Travel_Regent

1. Food & Travel
Publisher: Regent Media
Frequency: Monthly
Circulation: 25,000 (publisher’s claim)
Food & Travel takes top spot for Food Magazine of the Year. Now in its ninth year of publication, it delivers insightful coverage on home entertaining, destinations and dining. It also serves as a guide on preparing delicious food at home as well as around the world. The title has seen no major revamps to its publication nor any changes to its editorial staff over the past 12 months.

Food MOTY_Appetite_Edipresse

2. Appetite
Publisher: Edipresse Singapore
Frequency: Monthly
Circulation: 18,000 (publisher’s claim)
Appetite clinches the second spot. In September, the publication relaunched with a redesign and refreshed content. It also changed the typography of its logo to give a clearer, stronger and more effective voice. Appetite’s key advertisers include ToTT, Meritus Mandarin Orchard, APS, Nespresso and OUB. It has also added new ones such as Samsung and Millenia Walk.

Food MOTY_Wine &Dine

3. Wine & Dine
Publisher: Wine & Dine Experience
Frequency: Monthly
Circulation: 25,000 (publisher’s claim)
Wine & Dine clinched third place for this year’s Food Magazine of the Year. The past year saw the publication undergo a major revamp with its Seasons Best column changed to include shorter write-ups, with more focus on full-page spreads of dishes. Wine & Dine also focused more on interactive food shots as well as trendier fonts. Its key advertisers include UOB, Treasury Wine Estate and Volkswagen.

 

ENTERTAINMENT & LIFESTYLE MAGAZINE OF THE YEAR

ELS MOTY_8Days_Mediacorp

1. 8 Days
Publisher: MediaCorp
Frequency: Weekly
Circulation: 75,000 (publisher’s claim)
8 Days has once again clinched top spot for the Entertainment & Lifestyle Magazine of the Year. The magazine has kept up with the times by launching a new Eat App two months ago, with a new digital team taking care of the app updates. 8 Days’ key advertisers include diverse industries from consumer electronics, shopping malls, movie distributors, FMCGs, beauty, food, travel and banks.

ELS MOTY_IS_Asia City

2. I-S Magazine
Publisher: Asia City Media Group
Frequency: Twice a month
Circulation: 24,727 (ABC audited)
Besides having a circulation rate of 30,000 per issue, I-S Magazine has an additional 15,000 subscribers to its digital editions for PDF and on its app. The publication has revamped its digital offerings to now boast 400,000 page views/month on its website. Its key advertisers include American Express, Thai Airways, Singapore Tourism Board, Zouk, CDL, CapitaLand Group, Lo & Behold and others.

ELS MOTY_Time Out_Mongoose

3. Time Out Singapore
Publisher: Mongoose Publishing
Frequency: Monthly
Circulation: 50,000 (publisher’s claim)
Time Out Singapore clinches third position for Entertainment & Lifestyle Magazine of the Year. The publication’s circulation is increasing because of its expanding presence onboard SIA flights globally and increasing newsstand sales. Time Out Singapore also saw changes to its editorial team over the past year, promoting Berwin Song as editor in October 2012.

 

 

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