Macro Kiosk Berhad and Big Mobile have signed an Asia wide mobile payment agreement to enable the latter’s efforts to bring mobile commerce and payments to its advertisers.
The agreement will allow Big Mobile to leverage MacroKiosk’s direct mobile payment connectivity network, tapping growing annual retail payments via mobile handsets and tablets. This arrangement will also allow advertisers to influence awareness through to final payment, completing the path to purchase through mobile phones and tablets.
Kenny Goh, group chief executive officer (pictured) of MacroKiosk said: “Our relationship with Big Mobile is a key milestone for us in Australia, and we look forward to growing with them.”
Graham Christie, partner at Big Mobile said, “There are strong geographical synergies between our companies, with MacroKiosk having direct access to more than two billion mobile consumers through their regional and global telco relationships – many in the same APAC regions as Big Mobile.”
MacroKiosk’s role in powering Big Mobile marks a significant step for the company as it continues to grow its business in Australia and beyond, said the company.