Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

[LOOK] A new way to brand?

share on

Dorota Pankowska from Brampton, Ontario thought the art scene where she lived needed a little bit of sprucing up. Combining her love for the chocolate spread Nutella, with her passion of art, she expressed herself making Nutella logos all around the city - using the very product she loved.This then inspired her to a series of logos using the very same products they were representing.“Originally I wasn't, and I didn't try to reach out to brands because I thought they might find it offensive that I'm using their products for a different purpose, but later on I got tweeted at by Colgate & Nutella and they loved my project,” Pankowska told Marketing.She also added that since making the project, others have also contacted her wanting to work on future projects.Here's more on her street art:[gallery link="file" ids="24873,24874,24875,24876"](Photo courtesy: http://www.dorithegiant.com)

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window