LOOK GrabTaxi gets hit by Formula 1 fever

Fast cars and ear drum shattering sounds - has the Grand Prix fever hit you yet?

Well if it hasn’t, GrabTaxi has got something cool up its sleeves. GrabTaxi Singapore has unleashed a number of "supercars" from 15 to 20 September 2015 onto the streets of Singapore. Seven supercars will roam around the city, amping up the atmosphere as Singapore gears up for the race of the season.

Commuters can travel in luxury and style by booking free rides via the GrabTaxi app. In the spirit of Singapore’s racing season, each supercar sports the bold green and black livery of GrabTaxi. For the stunt, that lasts until Sunday, the creative and media buying duties were handled by APD.

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GrabTaxi users will have the chance to ride in one of the following supercars:

  • Aston Martin DB9 Volante convertible
  • Aston Martin DBS Volante convertible
  • Maserati GranTurismo
  • Maserati Quattroporte Sports GTS
  • McLaren MP4-12C
  • Porsche C4S 911 Cabriolet
  • Porsche Carrera

Most recently, GrabTaxi raised its largest ever funding of more than US$350 million from US investment firm Coatue Management, China’s sovereign wealth fund, China Investment Corporation and China’s top Uber rival, Didi Kuaidi.

This brings GrabTaxi’s total funding to about US$700 million and makes it one of the best-funded start-ups in the history of Southeast Asia. According to the company, the funds will be used to rapidly grow the company’s offerings and replicate GrabTaxi’s taxi product line in the region and expand its engineering offices across Singapore, Malaysia, Vietnam and Beijing.