Lenovo partners with APAC organisations to upskill youth

Lenovo is partnering with youth organisations across Asia Pacific to provide future-ready tech skills and access to technology to underrepresented youth. Beneficiary partners include TNS India Foundation (TNSIF), Code Like A Girl in Australia and New Zealand, Waffle in Japan, and Solve Education! in markets across ASEAN, including Indonesia, Malaysia, Philippines, and Singapore, as well as in Hong Kong. 

Lenovo is committed to impacting 15 million lives globally through philanthropic programmes and partnerships, according to the press release. With the new Lenovo TransforME grant programme, Lenovo is also focusing on transforming a million lives by 2025 through skilling.

Through long-standing partnerships with organisations across Asia Pacific, Lenovo is increasing access and cultivating greater interest in STEM education among youth, especially in underserved populations.

Lenovo is a US$70 billion revenue global technology powerhouse, employing 75,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s leading PC player by expanding into new growth areas of infrastructure, mobile, solutions and services.

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and sustainable digital society for everyone, everywhere.

Back in May this year, Lenovo APAC has reappointed SocialGrooves.com to handle social media strategy and reporting for the brand. This marks the third consecutive year that SocialGrooves.com was appointed for the account.

The reappointment will see SocialGrooves.com continue to provide support for all 12 of Lenovo's APAC markets, in terms of social media strategy, creative content and analytics. This includes utilising Sprinklr’s custom reporting function to continue tracking important data points beyond engagement in order to deliver business-driven value from APAC to local markets and vice-versa.

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