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LEGO builds a Big Box Factory at tmtplaza for the summer

LEGO has revealed its impressive “Big Box Factory” which will be situated at tmtplaza in Tuen Mun to engage LEGO fans over the summer.

Featuring three Challenge Labs, a pop-up store,  a LEGO humanoid 3D installation, and a selection of AR games, the factory journey will aim to test the creativity and imagination of its visitors. Mall shoppers are entitled to the redemption of a “Big Box Factory Access Pass” with any purchase of HKD$500 or above with electronic payment. A limited supply of “Big Box Factory Trainee” passes for free trial sessions are also available. A Lego pop-up store has also launched on-site featuring the latest LEGO products. 

The three Challenge Labs – namely Power Station, Imagination Station, and Creativity Station – incorporate technology and creativity to engage participants. For instance, in the Imagination Station, participants can scan their LEGO creations which will appear on a mega LED screen.

Participants who complete all three challenge areas and a creativity test at the “Reward Station” will receive a certificate of creativity issued by the “Big Box Factory” in addition to an exclusive limited-edition LEGO Idea Generator and other gifts.

LEGO has set up several areas for Instagrammable photo opportunities, such as a set of eyecatching LEGO Energy Pillars, a LEGO jamming pool, and a LEGO figures installation.

 

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