Kaniva Pet Food crowned Marketer of the Year at Marketing Excellence Awards Thailand 2026

Kaniva Pet Food has taken home the Marketer of the Year title at the Marketing Excellence Awards Thailand 2026, after picking up four Gold, five Silver and two Bronze trophies across the competition.

The pet food brand’s winning work spanned 11 categories, with “Kaniva No Pet Beauty Standard” and “Kaniva: Pet Protect Family” accounting for much of its haul.

The campaigns were recognised across disciplines including Excellence in Brand Awareness, Excellence in Consumer Insights / Market Research, Excellence in CSR / Cause Marketing and Excellence in Event Marketing, reflecting Kaniva’s efforts to build its brand around broader pet-owner and community conversations rather than product marketing alone.

Check out the full list of winners here.

Nestlé Thailand followed with five Gold, two Silver and one Bronze trophy, placing it second overall.

Its winning work included “KitKat Valentine's Day 2026”, developed with VML Thailand and OpenMind Thailand, which brought KitKat into the seasonal occasion through its playful brand positioning.

Nestlé Thailand also picked up recognition for “MILO ORION: Energy To Grow Unstoppable 2026”, created with Ogilvy Thailand and OpenMind Thailand, alongside other winning campaigns.

Grab rounded out the top three with four Gold, three Silver and two Bronze trophies.

Among its recognised work were “GrabAds x KFC: The Colonel Fortune” and “#GrabThumbsup - Seriously Good Food!”, with the brand picking up awards across its wider portfolio of campaigns.

Other brands recognised at this year’s awards included Krungthai Bank, CP Axtra, Charoen Pokphand Foods (CPF), PepsiCo (Thailand), Unilever (Thailand) and Central Pattana (CPN).

The winners were announced at the Marketing Excellence Awards Thailand Gala, held at Siam Kempinski Hotel Bangkok on 18 September.

The awards recognise marketing campaigns and teams across Thailand, with entries judged across areas including brand strategy, consumer insights, digital marketing, events, CSR and performance marketing.