The iProperty Group, owner and operator of Asia’s leading property websites, has launched Rebecca, the industry’s first AI powered property chat platform.
Rebecca, available globally on Facebook Messenger and Telegram, in English only for now, lets users find their desired property to either rent or purchase. Rebecca will then provide a list of suggestions based on the request submitted.
Speaking at the launch, held at the Home & Property Investment Fair at Mid Valley, iProperty Group’s chief executive officer, Georg Chmiel shared that Rebecca stands for Real Estate Bot with Enhanced CommuniCation and was developed during a Hack Day event organised by the company.
The arrival of Rebecca comes amid a series of consumer Internet trends that suggest the time is ripe for chat bots. Many in the technology sector think chatbots—interactive messaging powered by artificial intelligence (AI)—are the next big form of communication, and their prevalence is already larger than expected.
“Rebecca is paving the future of real estate portals as she is also able to collect valuable data about buyers in the market. Similar in nature to Siri or Cortana, the Rebecca responds to queries from property buyers in the process of researching property and collects data about their transactional behaviour along the way,” said Chmiel.
Chmiel also added that the data captured by Rebecca is valuable as it helps to identify what properties and where property buyers and investors are looking at.
“If consumers search in the traditional way by location and price they don’t leave the voice or sentiment trail or detailed search criteria which is possible for this bot to sense and record. The data collected by Rebecca, can then be churned to provide property agents and developers valuable insights into the markets,” he said.
“We are excited to be the first property portal in Southeast Asia to launch an AI powered property chat platform and we are looking forward to continuing to push the boundaries. Rebecca is set to disrupt the industry as she provides an easy, convenient, simple and intelligent communication channel that allows property buyers to search for their desired property,” he added.