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Indonesian govt gets closer to Gen Z through IG Live to push digital civility

Indonesian govt gets closer to Gen Z through IG Live to push digital civility

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The Indonesian Ministry of Communications and Informatics (MCI) and the National Movement for Digital Literacy Siberkreasi together with LALEILMANINO and JKT48 has invited the Gen Z folks to an Instagram Live to “dig deeper on the excitement and impression” when producing the song Berani Bersuara <3<3.

To date, Berani Bersuara <3<3 has gained 335 thousand viewers on YouTube. The song was produced as an invitation to young people in Indonesia to be more daring in expressing themselves more on social media, but also to think more carefully on their words. Consisting of an upbeat music arrangement and cheerful tones, as well as choruses such as “Be careful when you speak, be careful of hurting others, your words are meaningful” Berani Bersuara <3<3 aims to encourage listeners to use the lips and fingers for positive and good things.

"Social media is monitored by many people. Whatever we type will not be seen by one or two people only. So, we have to think first and be wiser before posting or commenting on digital platforms," said the idol group JKT48.

The release of the song was to respond to Indonesia's predicament as one of the country with the worst level of digital civility in Asia Pacific in 2020 based on the Digital Civility Index (DCI) published by Microsoft. Of the 32 countries surveyed, Indonesia ranked 29th, last among other Asia Pacific countries.

"This low level of digital civility is one of the challenges in the development of digital literacy in Indonesia. Therefore, let's be wiser in voicing our opinions and avoid hurting others' feelings or spreading false information information," said Rizki Ameliah, coordinator of digital literacy at the MCI.

As additional tips for increasing politeness in the digital world, LALEILMANINO said, "The easiest way to communicate well digitally is to put yourself in other people's shoes before posting or commenting. Imagine whether your words and actions are hurtful to other people or not."

Related articles:

Social media cheat sheet to resonating with the Gen Z
GenZ's in HK face pressure with the need to be constantly busy

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