HP picks new communications lead for MY and SG cluster

Chloe Cao has been appointed as the communications lead for Hewlett-Packard's (HP) Singapore and Malaysia cluster. Cao (pictured) formerly helmed the role of manager, technology at Edelman for over a year.

Before joining Edelman, she was with FINN partners for two years as a senior PR specialist where she handled account and stakeholder management for clients such as business services company Experian, global food corporation Cargill, tech company Micro Focus, and logistic platforms company C.H. Robinson, according to her LinkedIn. 

She first started off as an accounts executive at BCW Global in 2017. She helmed the role for two years and provided strategic guidance to support comms activities for its technology clients such as Dell, Dell EMC, Amazon Web Services, Neustar, Unit4, and Ribbon Communications. MARKETING-INTERACTIVE has reached out to HP for a statement.

For its second quarter of 2022, HP and its subsidiaries' net revenue was US$16.5 billion, up 3.9% from the prior-year period. Enrique Lores, HP president and CEO, said: “Collectively, our key growth businesses grew double digits and drove US$5.6 billion in revenue in the first half of the year. Our consistent performance in the face of a volatile macro environment gives us confidence in our plans to build a stronger HP.” 

In Southeast Asia,  HP aimed to open 20 tech hubs in under served communities across Southeast Asia by the end of 2020. HP’s tech hubs initiative came as part of the company’s broader education initiatives in Asia Pacific.

Related articles:
HP looks to launch 20 tech hubs across SEA including Indonesia