honestbee picks FALCON for performance duties

Honestbee has appointed FALCON as performance marketing agency for Singapore. FALCON will be working closely with honestbee on its digital growth strategy, and will be responsible for scaling its marketing efforts to more consumers and drive greater revenue per consumer via social and digital media.

FALCON working with honestbee is a signal of the agency’s competency around performance-based marketing, which saw the agency previously win recognition for clients such as Deliveroo, Klook and Wine Connection.

“We’ve had great success working with partners that have e-commerce at the core of their business, and working with honestbee gives us another opportunity to do it again. After our initial conversations with the honestbee team, we knew right off the bat that they were the kind of client partners we wanted to work with. The team is incredibly excited to get going,” said Kelvin Koo, regional CEO Asia of FALCON Agency. The appointment is for a period of one year.