Leader of the Pack: HK01’s event platform 01 Space offers lifestyle experience to win the hearts of customers

When it comes to getting comprehensive information and up-to-the-minute news, Hongkongers turn to HK01 as a name they can trust. And when it comes to the events and activities that shape their lifestyle, they turn to HK01’s latest addition, 01 Space.

01 Space is a comprehensive event platform, that offers Hongkongers the best events, programmes, and experiences in town, giving locals the opportunity to gather, to learn, to be entertained, and to live life at their own pace, all within one common touchpoint.

“Our tagline ‘Shaping Unique Lifestyle’ speaks for our mission. It creates a unique lifestyle experience by gathering events from different natures, formats, and backgrounds,” said Iris Law, head of event business of HK01.

Since March, 01 Space has hosted more than 5,200 participants at over 1,500 events and activities, including one particularly notable partnership with Decathlon.

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O2O event experience
In November, 01 Space collaborated with Decathlon to launch five 30-minute training sessions on Wednesdays and Fridays at theDesk’s co-working spaces in Causeway Bay and Sheung Wan. Echoing Decathlon's brand mission of ‘making sports more accessible’, these training sessions offer an energising oasis amid the hectic schedules of office workers.

To promote the collaboration and 01 Space, Decathlon utilised QR codes that offer information and a look inside the sessions. This combination of technology and O2O activation demonstrate just a sample of the comprehensive offerings provided by 01 Space.

All-in-one business solutions
01 Space has formed a strategic partnership with the Hong Kong Chinese Orchestra (HKCO) for the 44th orchestral season, offering media coverage and exclusive offers to members of HK01. Utilising the HK01 app, 01 Space connects members of HK01 with HKCO’s performances in a way like never before.

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Expertise in events
01 Space’s event capabilities aren’t simply limited to offline and in-person. The platform offers a variety of solutions for both online and offline events, both to optimise digital presence and help partners reach out to more potential participants. 01 Space created a thematic event page for the Hong Kong Library Festival, branding the site with custom banner installation and organiser info, with related events, festival catalogue, and brochure fully accessible to users in one place.

01 Space also developed the event interaction page for the HK01 Economic Forum 2020, providing different real-time interactive functions, online brochures, ticketing services, and playback functions. The page is branded with custom event banners and modules that enable livestreaming, a Q&A function, ticket sales, and more.

This variety of offerings builds upon HK01’s credibility as a media organisation to make 01 Space a platform for Hongkongers. With HK01’s 43 million daily visitors and 1.2 million members, 01 Space is tailor-made to form ties with vendors and service providers to offer promotions that will reach a massive audience.

“01 Space is also a one-stop and customised event solution platform matching event organisers with customers. We will continue to work with organisations across Hong Kong to offer unique experiences,” Law explained.

To experience 01 Space, act now and click here.

For more information, please visit here.

This article is sponsored by 01Space.