HK unveils GoGlobal Connect to help Chinese firms expand overseas

Hong Kong Trade Development Council (HKTDC) has unveiled GoGlobal Connect to help mainland enterprises expand overseas via Hong Kong. 

Leveraging the resources of HKTDC’s 51 offices worldwide, the initiative will enhance service offerings and facilitate more effective connections between mainland enterprises and Hong Kong’s professional service providers, while deepening collaboration to capture global business opportunities and reinforce Hong Kong’s role as an international platform.

GoGlobal Connect will provide support in four key areas. A cross-sector professional services platform will be established, bringing together providers from eight key sectors to connect with mainland enterprises. Dedicated GoGlobal Connect zones will also be set up at HKTDC flagship events, where service providers can offer on-site consultations.

HKTDC will incorporate GoGlobal Connect elements into trade promotion activities held in the Chinese Mainland to promote Hong Kong as a springboard for enterprises going global, and will leverage its global network to strengthen international market connections.

The initiative is informed by an HKTDC survey conducted earlier this year in the Chinese Mainland, which found that 83% of respondents plan to leverage Hong Kong’s professional services to support their global expansion, up from 62% in a similar 2023 survey. The findings highlight Hong Kong’s strengths as the preferred service platform for mainland enterprises going global.

Speaking at the launch ceremony on Tuesday, Frederick Ma, chairman of the HKTDC, said according to the World Trade Organisation’s latest report, Hong Kong rose to become the world’s fifth-largest merchandise trading economy in 2025, reflecting the strong resilience of Hong Kong’s external trade and reaffirming its status as an international trade centre.

"This year marks the launch of China’s 15th five-year plan. The HKTDC will take a proactive approach to help Hong Kong better integrate into and serve the nation’s overall development strategy. Through the newly launched GoGlobal Connect initiative, we will leverage Hong Kong’s strengths in internationally oriented professional services to lower the threshold for mainland enterprises to go global and support their steady and well‑managed overseas expansion.”

Algernon Yau, secretary for commerce and economic development said, "The Task Force will continue to actively advance various initiatives, including attracting strategically valuable mainland enterprises to develop their businesses in Hong Kong. At the same time, we will continue to organise promotional and matchmaking events across different sectoral themes in Hong Kong and the mainland, and invite mainland enterprises to join overseas business missions, allowing them to gain first-hand understanding of local market situations.”

Meanwhile, the government recently set up the GoGlobal Task Force and launched a thematic website in March (www.goglobal.gov.hk). The website includes a link to HKTDC’s cross-sectoral professional services platform, which provides one-stop information and professional support for mainland enterprises seeking to expand overseas via Hong Kong, helping them better leverage Hong Kong’s diverse international strengths to plan and implement their global expansion strategies.

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