Harvest Global Investments Limited (HGI), an international arm of one of China’s asset managers, Harvest Fund Management, has hired Hamilton Advisors, a strategic communications firm based in Hong Kong, to build awareness of its brand among investors.
Hamilton Advisors will support HGI via a communications programme, including events and social media that tell the Harvest story, its values, capabilities, and achievements.
James Sun, CEO of Harvest Global Investments, said, "We are pleased to work with Hamilton Advisors to strengthen our brand and raise our profile in the Asian and China markets,"
"HGI is uniquely positioned to tell the China story to international investors, as well as to explain the goals of foreign investors to the China market.”
Robert Grieves (pictured), chairman of Hamilton Advisors, said, “We are delighted that Harvest has engaged us. Harvest is one of the largest institutional asset managers in China and one of the first Asian based asset managers to expand overseas, with offices in Hong Kong, London and New York. With a multicultural team of professionals with extensive experience, we are confident that our public engagement strategies will enhance Harvest's visibility among its target audiences and facilitate opportunities for Harvest to play a robust role in Asian markets.”